Erica Linden-Fineberg is the founder and president of Fineberg Publicity Inc. Inc. As a former editor at several publications, she has an understanding of how to make a successful approach for the clients that retain the company’s services. A detour from editorial led to an exciting new career path as a respected publicist with an established track record of building media awareness and brand loyalty for companies of every size in various industries.
Today, Fineberg Publicity Inc.’s dedicated and savvy team retains a passion for fashion but also relishes the opportunity to apply its strategic communications services in new markets. Equally adept at publicizing women’s fashions or conveying the technical details of textile innovations or eco-friendly manufacturing, Fineberg Publicity Inc. secures measurable – and speedy -- results with a “smart pitch” delivered with tactical precision and finesse.
From waste-to-energy systems to men’s suits made with polyester fabric sourced from recycled plastics to plus-size bridal wear to convertible ride-on tricycles for babies, Fineberg Publicity Inc. has executed successful media campaigns that yielded sustained coverage in print media, blogs, radio and TV.
Many iconic brands have benefited from Fineberg Publicity’s image-building campaigns at early stages in their popularity among U.S. consumers. Dermablend, Haggar, Tourneau, Danskin, Wempe, RadiciSpandex Corp., Marithe + Francois Girbaud and Jockey are just a few heritage companies that have benefited from the company’s brand-building savvy. Fineberg Publicity Inc. Inc. creates targeted, customized communications campaigns that address its clients’ unique business challenges and delivers solutions time and again. Clients that partner with Fineberg Publicity Inc. Inc. receive dedicated brand ambassadors to the media across every communications platform – on the phone, via e-mail, on Twitter or face to face.
If your company is launching a brand or a new collection or is seeking to rejuvenate an established business, be assured that Fineberg Publicity Inc. will provide you sound counsel to help you navigate the ever-changing media landscape and make your next initiative a successful one!
Our Clients are Our Best Endorsement!
It seems that nearly every day is an event launch. You demonstrate an uncanny understanding of our business and most importantly our relationship to our end consumer. Your PR efforts brought our product to our consumers’ attention.
You are amazing in identifying and targeting demographic levels. Your efforts are measured in real monetary gains for Bagir and its retail partners.
Thank you..Thank you.. Thank you!
David Feig
V.P. Marketing
Bagir Int’l
Thank you for the outstanding job you did at the TFA show; the incredible press reception I received was due to the first class efforts of Fineberg Publicity.
Bill D’Arienzo
The 500 Fashion Group
You know Harold Koda and I think you’re great, love working with you and consider our work together and common cause are inexorable and continuous.
Richard Martin
Curator
Costume Institute
You make Jockey look good. You are an expert in your field and certainly good for Jockey.
Bill Herrmann
Sr. V. P. Advertising
Jockey International
Thank you so much for a great event yesterday. We appreciate all you do for Danskin.
Maryann Domuracki
President
Danskin
Just a quick note to express my appreciation for your help in making the recent appearance of Bart Conner & Nadia Comaneci in our Seattle area Bon Marche stores a great success. Your ability to generate press interviews in my area was impressive.
Thank you for bringing local media attention to both Jockey International and The Bon Marche.
Karen D. Murakami
Special Events
The Bon Marche
The coverage in our recent sales seminar at Joseph Hornes in Pittsburgh was outstanding. The editorials in the Pittsburgh Press have assisted the store tremendously. So much so they want to schedule another seminar next year.
Thank you for your help.
Bob Belutty
V.P.
The Greif Companies
We are very excited to report that after reading the article in DNR on our Taos collection a retailer placed a call to our company that resulted in an order for 200 stores.
Thank you.
Cindi Ellis
HAGGAR
You know how to get the best out of everything! The full page editorial is a perfect illustration.
Thank you,
W. Duke Kimbrell
President & CEO
Parkdale Mills
Please accept my sincere thanks for all of your help, understanding and loyalty. You have done a stupendous job for Marithe & Francois Girbaud.
Joni Fiori
Marithe & Francois Girbaud Organization
